1. Start in Promo & Campaign > Add New, then choose a regular promotion or a targeted promotion that matches one demand problem.
2. Calculate the lowest possible guest price before activation, including any campaign, targeted rate, regular promotion, member benefit, surcharge, and commission effect.
3. Limit the promotion by room type, rate plan, booking period, stay period, platform, and cancellation policy instead of applying it to every product.
4. Use Review Promo and Price Breakdown before saving, then verify the stored setup and a like-for-like public booking result.
A safe Tiket.com promotion setup does more than enter a discount. It protects the hotel’s price floor, applies the offer to the intended guests, and proves that the final selling price still produces acceptable earnings.
Use the desktop Extranet for the full setup workflow. Tiket.com also supports campaign participation and promo activation in the Lignum mobile app, but available controls can differ by account, permission, market, and interface release.
Choose the Promotion Before Entering a Discount
Open Promo & Campaign > Add New and choose one promotion tied to a specific demand problem. Regular promotions include discount, early-booking, last-minute, bonus-night, Hotel Now, and value-added offers. Targeted promotions can limit eligibility by market or customer segment, including Geo Rate, Cross-selling Rate, and corporate or affiliate offers.
Do not choose the deepest percentage simply because it is available. Use an early-booking offer when the hotel needs more lead time, a last-minute offer for near-term gaps, a Geo Rate for a defined source market, or a value-added offer when an amenity costs less than an equivalent room discount.
The current Tiket.com promotion-type reference separates regular and targeted promotions. Treat those labels as product categories; the revenue decision still belongs to the hotel.
Calculate the Lowest Possible Selling Price
Begin with the gross base rate attached to the chosen rate plan. Then test every reduction that the same guest could qualify for: the new promotion, active regular promotions, targeted rates, campaign discounts, member or affiliate benefits, and any manual rate already lowered for the promotion.
If a $100 rate receives a 15% promotion, the first discounted amount is $85. If another eligible 10% reduction applies sequentially, the result is $76.50, not $75. Add taxes and surcharges according to the property setup, then calculate the hotel’s earnings after commission and property-funded benefits.
Geo Rate needs special attention. Turning Stack Promos off prevents combination with specified targeted promotions, but the Geo Rate can still combine with regular promotions. Turning it on can add Cross-selling Rate and Corporate & Affiliate Rate eligibility as well. This current behavior is documented in Tiket.com’s Geo Rate setup, so check the account again whenever the product changes.
Smart Order’s hotel reporting software lets an owner compare tiket.com ADR, room nights, revenue, and channel contribution after a promotion. That separates a campaign that adds profitable demand from one that only lowers the average selling price.
Measure the Revenue Behind the Discount
Compare tiket.com production with occupancy and ADR so every promotion has a commercial result, not just an activation date.
How to Create the Promotion in Tiket.com
Use a controlled desktop session and confirm the property name before editing. Multi-property users should never rely on the last account opened.
- Sign in to the tiket.com Extranet and open Promo & Campaign > Add New.
- Select the promotion type that matches the approved demand goal.
- Enter the promotion name and discount or benefit, then set any minimum stay or eligibility rule exposed for that type.
- Choose the applicable room types and at least one rate plan for each selected room.
- Set the booking period separately from the stay period, including start and end times when the account exposes them.
- Confirm eligible platforms, login status, source markets, cancellation policy, blackout dates, and stacking controls available for the selected promotion.
- Click Review Promo, open Price Breakdown, and test representative dates, occupancy, room type, and rate plan.
- If the guest price and hotel earnings pass the approved floor, click Create Promo and record the user, timestamp, settings, and expected result.
Tiket.com’s current price breakdown uses the base room price per night and shows the effect of surcharge, promotional discount, and commission on daily net earnings. The control is useful only when the dates, guests, rooms, and rate plan in the preview match the offer the hotel intends to sell.
Prevent Discount and Rate-Plan Conflicts
Attach the promotion to the smallest valid product set. A room-only promotion should not reach a breakfast rate unless the hotel has approved the same margin. A flexible-rate promotion should not inherit a non-refundable cancellation policy simply because the two plans share a room.
Keep the parent rate unchanged unless the promotion design explicitly requires a base-rate adjustment. Lowering the PMS or channel-manager rate and applying an Extranet promotion can discount the same room twice. Record which system owns the base price and which system owns the promotion.
Check campaigns separately from hotel-created promotions. Join Campaign is a scheduled tiket.com activity; creating a promotion does not prove that no campaign also applies. Review upcoming and ongoing campaigns under Promo & Campaign before approving the lowest possible price.
If a connected PMS or channel manager manages only rates and availability, do not assume it can create or remove tiket.com promotions. Confirm the provider’s supported fields and keep channel-specific promotions under one named owner.
Verify the Promotion Before Leaving It Active
First, open Promo & Campaign > Your Promotions and locate the new offer in the correct regular or targeted area. Confirm status, discount, rooms, rate plans, booking dates, stay dates, platforms, markets, and stacking choice.
Second, repeat the Price Breakdown with a low-demand date, a high-rate date, and a boundary date at the start or end of the stay period. Stop if earnings fall below the floor or an unintended product appears.
Third, search tiket.com as the eligible guest. Match location, dates, occupancy, currency, device, login state, market, room, meal, cancellation terms, and payment conditions. Continue to the final price view and compare the full amount, not only the crossed-out headline rate.
Also run one negative test. Search with an ineligible date, market, platform, or rate plan and confirm the promotion does not appear. A positive test proves visibility; a negative test proves scope.
Diagnose a Promotion That Looks Wrong
The discount is deeper than approved
Symptom: the guest price is lower than the Preview result. Check: other regular promotions, targeted rates, joined campaigns, member eligibility, and whether the source rate was already reduced. Action: pause the new promotion, preserve screenshots and settings, then remove only the duplicate discount path.
The promotion is active but not visible
Symptom: Your Promotions shows active, but an eligible search has no offer. Check: booking and stay periods, property time zone, room and rate-plan selection, inventory, close-outs, occupancy, platform, login state, and source market. Action: correct the narrow eligibility mismatch and retest without recreating the promotion.
The wrong rate plan receives the offer
Symptom: breakfast, cancellation, or payment terms differ from approval. Check: the exact rate-plan ID and parent relationship, not only the display name. Action: pause the affected offer, correct its rate-plan scope, and test the public conditions before reactivation.
The price changes after a PMS update
Symptom: the promotion remains active but the final price moves unexpectedly. Check: whether the PMS changed the parent rate and whether the promotion is percentage-based. Action: confirm the intended parent price, resend only if necessary, and repeat Price Breakdown and the public search.
Frequently Asked Questions
Where do hotels create a tiket.com promotion?
Use the desktop Extranet path Promo & Campaign > Add New. After creation, manage the offer under Promo & Campaign > Your Promotions. Menu labels may vary by account configuration.
What is the difference between a promotion and a campaign?
A hotel-created promotion can be configured from the available regular or targeted types. A campaign runs on a tiket.com schedule and requires the property to join an available campaign with its own conditions.
Can tiket.com promotions stack?
Some can. The exact combination depends on promotion type and settings. Geo Rate, for example, can continue combining with regular promotions even when its targeted-promotion stacking toggle is off.
How can a hotel check earnings before activation?
Complete the promotion settings, click Review Promo, then use Price Breakdown with the intended dates, occupancy, room, and rate plan. Compare daily net earnings with the hotel’s approved floor.
Should a channel manager lower the rate for a promotion?
Not automatically. Keep the approved base rate in its designated source and apply the promotion once. Sending an already discounted rate into an active percentage promotion can create an unintended double reduction.
What proves the promotion is configured correctly?
The saved settings match approval, Price Breakdown stays above the earnings floor, an eligible public search shows the intended offer, and an ineligible search does not show it.
A tiket.com promotion is ready only when the hotel has verified both sides of the offer: the guest receives the intended value, and the property retains the intended earnings. Build narrowly, preview the full price, test eligibility, and keep one owner for every active discount.